Working with a small company allowed me to explore all facets of design, including leading the art direction for an award-winning scientific instrument and creating marketing materials that attracted new leads at tradeshows. I handled tasks like developing design systems, leading rebranding efforts, and designing for social media, email campaigns, websites, packaging, and environmental graphics.
I worked on Zynga Poker during its early startup days, contributing to UI/UX design and animation, helping grow the audience to 35 million monthly players. Later, as Art Producer for a team of 14, I redesigned the art pipeline for better efficiency, supporting the game’s success in driving Zynga’s IPO and long-term growth.